Abdelhameed Abbas
Marketing Research Director
Experience
+14 years in KSA, Qatar, Kuwait, & Egypt .
Expertise:
Involved in a wide variety of research types such as; Marketing Intelligence, Usage & Attitude, Concept- product testing, Package testing, Segmentation, Customer Satisfaction, Mystery shopping, and marketing feasibility studies.
Sectors
+85 Research project in many different sectors such as; pharmaceutical & cosmetics , FMCG, chemicals , Ceramic, IT, Healthcare, real-estate, Tourism, Publishing, printing, Furniture, Consulting, education, security & Cash solutions social development, & etc.,
Qualifications:
Lecturer at International Academy For Engineering & Media Sciences (IAEMS).
Currently He Joined in Ph.D In Marketing Research at Cairo University- English Section.
Master of International Business Administration- English Section – Sadat Academy for Management Sciences, Research title: “Methodology Development For Marketing Research Industry Through Business Concept Innovation”2015.
Published Scientific Researches
Kortam, W., & Abbas, A. (2021). Foundations of a Relativity Marketing Theory. Archives of Business Research, 9(9), 1–12.
